Adapt Partners With Banijay Entertainment To Roll-Out Brand Funded Series In Seven Markets Around The Globe

Adapt is proud to partner with Banijay Entertainment’s Electric Robin to provide AI-powered localization for Live Better for Less, an ambitious new lifestyle series launching simultaneously across seven European markets in September 2026. Adapt is combining leading AI models for translation, voice generation and visual lip sync with experienced native linguists and audio professionals to help localize the series at scale while preserving the voice, performance and authenticity of the original talent.

Developed in collaboration with Vinted and WPP Media, Live Better for Less demonstrates a new approach to scaling premium entertainment internationally. Seven local versions of the 7x24' episode series will reach audiences across the UK, France, Germany, Spain, the Netherlands, Poland and Italy, including distribution on Prime Video, RTL 4, TVN Style and Warner Bros. Discovery’s Real Time.

“Live Better for Less is a great example of how AI should be used in content localization, not to replace creative talent, but to help great stories reach more audiences,” said Justin Beaudin, CEO of Adapt. “By combining leading AI models with experienced localization professionals, we can preserve the original voice and performance while making every version feel local to its audience.”